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If you've run UGC before, you know the middle: a creator goes quiet, nobody owns the brief, and one video that worked never gets a second version.
Plutus runs that middle for you.
We build and run your app's whole UGC creator engine. You get steady organic installs and ad creatives that work, without hiring a team.
Canvas UGC:
Velocity Engine
Lots of videos, fast. We test every week and put more behind what wins.
Explore Velocity EngineCanvas UGC:
Brand Engine
The same engine, plus you approve every video before it goes live.
Brainly
DeepSearch
Learna
Reclip
Tea
Turbo
WhatColors
Take the whole engine, or just the piece you're missing. If you have a social team but need more videos, Packaged UGC gives you finished videos to post yourself. If you'd rather hand over everything, the Canvas UGC engines cover it all.
Canvas UGC means creators make short videos showing how your app works, and we post them on new, dedicated accounts across TikTok and other platforms every week.
Done right, it becomes so predictable it's almost boring.
Each week, you know how many videos went out, which ones won, and what runs next, in a report you can hand straight to your CEO.
UGC fails when nobody owns the day-to-day: the briefs, the creator chasing, the quality checks, the posting schedule. Our team owns that layer from day one.
Team touchpoints:
Founders & Operators: obsessed with clarity, output, and stability at speed
Creator Managers: source, coach, and retain creators for category-leading creative
Creators & Editors: turn raw footage into polished, platform-native creative that converts
Analytics & Reporting: measuring, reporting and analysing metrics that matter
Customer Success: complete visibility, zero mystery
We don’t gatekeep our methods. If you’ll feel more comfortable learning our ways first before jumping on a call, see below.
Book a 30-minute call. We'll look at what you've tried, tell you where UGC fits in your mix and where it doesn't, and recommend which service to start with. There's no deck and nothing to sign.
